Driven By Curiosity & Innovation.
George Rouse, Director of Marketing Operations @ Kaseya.
Data without meaning is just noise. I’ve spent my career turning that noise into signals, spotting patterns, interrogating what they mean, and translating insight into strategy that actually improves how businesses and people operate.
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Trained In the Leading Data & Marketing Technologies
T-Shaped Marketer
I have no special talent. I am only passionately curious
Throughout my life, being curious and embracing change has helped me grow and develop
About Me
I’ve spent over a decade learning the ins and outs of data intelligence, from SEO and business strategy to project management, always with one goal in mind: combining technology with real human experiences to get results that matter.
Learn MoreDealing with Dyslexia
From handicap to superpower, discovering how to deal with dyslexia had its ups and downs. Once I worked out how to cope, it became one of my greatest advantages and opened up so many opportunities in my career.
Learn MoreLearning with AI
With advances in technology, it can be hard to keep pace with what’s out there. Not only is it essential to learn about AI, but AI can also support your learning in a style that suits you and help you get a head start.
Learn MoreMarketing Data & Analytics
From Snowflake pipelines to prospect profiling models, I’ve been building the data layer that makes smarter marketing possible. Signal frameworks, enrichment processes, single source of truth reporting.
Learn MoreEmbracing Curiosity
Being curious and actively listening are critical skills for growing any career. Knowledge comes with curiosity. With knowledge comes progress and insight. Discover the top tips and wins I’ve had in this area.
Learn MoreSuggested Reading
I wouldn’t be where I am without some of these books. I’ve used all of them and regularly reference them with my team. I’ll also share how to break them down into bite-sized chunks without spending weeks reading.
Learn MoreOver 15 Years in Marketing
The career in numbers
15+
Years working across the full marketing stack
100+
Websites built and shipped at Jigsaw Design Studio
50+
EMEA campaigns managed simultaneously at Datto
4
Industry awards earned across my career